Détail de l'éditeur
oxford press university
localisé à :
US
|
Documents disponibles chez cet éditeur (13)
Affiner la recherche Interroger des sources externes
Applied linguistcs / Guy Cook
Titre : Applied linguistcs Type de document : texte imprimé Auteurs : Guy Cook, Auteur Editeur : US : oxford press university Année de publication : 2003 Importance : 134 p. Format : 21*14 cm. ISBN/ISSN/EAN : 978-0-19-437598-6 Langues : Anglais (eng) Mots-clés : Applied linguistcs Applied linguistcs [texte imprimé] / Guy Cook, Auteur . - US : oxford press university, 2003 . - 134 p. ; 21*14 cm.
ISBN : 978-0-19-437598-6
Langues : Anglais (eng)
Mots-clés : Applied linguistcs Réservation
Réserver ce document
Exemplaires (4)
Code-barres Cote Support Localisation Section Disponibilité BFLE18422 EN410-161/ 01 Livre Magasin EN410 linguistique anglaise Disponible BFLE18421 EN410-161/ 02 Livre Magasin EN410 linguistique anglaise Disponible BFLE18420 EN410-161/ 03 Livre Magasin EN410 linguistique anglaise Disponible BFLE16794 EN410-161/ 04 Livre Magasin EN410 linguistique anglaise Disponible Do You Make These Mistakes in English?: The Story of Sherwin Cody's Famous Language School / Edwin L. Battistella
Titre : Do You Make These Mistakes in English?: The Story of Sherwin Cody's Famous Language School Type de document : texte imprimé Auteurs : Edwin L. Battistella, Auteur Editeur : US : oxford press university Importance : 214 p. Format : 2009 ISBN/ISSN/EAN : 978-0-19-536712-6 Langues : Anglais (eng) Résumé : In the early 1900s, the language of America was becoming colloquial English-the language of the businessman, manager, and professional. Since college and high school education were far from universal, many people turned to correspondence education-that era's distance learning-to learn the art of speaking and writing. By the 1920s and 1930s, thousands of Americans were sending coupons from newspapers and magazines to order Sherwin Cody's 100% Self-correcting Course in the English Language, a patented mail-order course in English that was taken by over 150,000 people.
Cody's ubiquitous signature advertisement, which ran for over forty years, promised a scientifically-tested invention that improved speaking and writing in just 15 minutes a day. Cody's ad explained that people are judged by their English, and he offered self-improvement and self-confidence through the mail.
In this book, linguist Edwin Battistella tells the story of Sherwin Cody and his famous English course, situating both the man and the course in early twentieth century cultural history. The author shows how Cody became a businessman-a writer, grammatical entrepreneur, and mass-marketer whose ads proclaimed "Good Money in Good English" and asked "Is Good English Worth 25 Cents to You?" His course, perhaps the most widely-advertised English education program in history, provides a unique window onto popular views of language and culture and their connection to American notions of success and failure. But Battistella shows Sherwin Cody was also part of a larger shift in attitudes. Using Cody's course as a reference point, he also looks at the self-improvement ethic reflected in such courses and products as the Harvard Classics, The Book of Etiquette, the Book-of-the-Month Club, the U.S. School of Music, and the Charles Atlas and Dale Carnegie courses to illustrate how culture became popular and how self-reliance evolved into self-improvement.Do You Make These Mistakes in English?: The Story of Sherwin Cody's Famous Language School [texte imprimé] / Edwin L. Battistella, Auteur . - US : oxford press university, [s.d.] . - 214 p. ; 2009.
ISBN : 978-0-19-536712-6
Langues : Anglais (eng)
Résumé : In the early 1900s, the language of America was becoming colloquial English-the language of the businessman, manager, and professional. Since college and high school education were far from universal, many people turned to correspondence education-that era's distance learning-to learn the art of speaking and writing. By the 1920s and 1930s, thousands of Americans were sending coupons from newspapers and magazines to order Sherwin Cody's 100% Self-correcting Course in the English Language, a patented mail-order course in English that was taken by over 150,000 people.
Cody's ubiquitous signature advertisement, which ran for over forty years, promised a scientifically-tested invention that improved speaking and writing in just 15 minutes a day. Cody's ad explained that people are judged by their English, and he offered self-improvement and self-confidence through the mail.
In this book, linguist Edwin Battistella tells the story of Sherwin Cody and his famous English course, situating both the man and the course in early twentieth century cultural history. The author shows how Cody became a businessman-a writer, grammatical entrepreneur, and mass-marketer whose ads proclaimed "Good Money in Good English" and asked "Is Good English Worth 25 Cents to You?" His course, perhaps the most widely-advertised English education program in history, provides a unique window onto popular views of language and culture and their connection to American notions of success and failure. But Battistella shows Sherwin Cody was also part of a larger shift in attitudes. Using Cody's course as a reference point, he also looks at the self-improvement ethic reflected in such courses and products as the Harvard Classics, The Book of Etiquette, the Book-of-the-Month Club, the U.S. School of Music, and the Charles Atlas and Dale Carnegie courses to illustrate how culture became popular and how self-reliance evolved into self-improvement.Réservation
Réserver ce document
Exemplaires (1)
Code-barres Cote Support Localisation Section Disponibilité BFLE21935 EN410-257/01 Livre Magasin EN410 linguistique anglaise Disponible Formulaic languague / Alison Wray
Titre : Formulaic languague : Pushing the boudaries Type de document : texte imprimé Auteurs : Alison Wray, Auteur Mention d'édition : 1 ed. Editeur : US : oxford press university Année de publication : 2008 Collection : Oxford applied linguistics Importance : 305 p. Format : 23*15 cm. ISBN/ISSN/EAN : 978-0-19-442245-1 Note générale : Biliogr.; Index Langues : Anglais (eng) Mots-clés : Formulaic languague Résumé : This book content :
- Part one : Determining boundaries
- Part two : Locating boundaries
- Part three : Studies at the boudaries
- Part foor : Examining tne boundariesFormulaic languague : Pushing the boudaries [texte imprimé] / Alison Wray, Auteur . - 1 ed. . - , 2008 . - 305 p. ; 23*15 cm.. - (Oxford applied linguistics) .
ISBN : 978-0-19-442245-1
Biliogr.; Index
Langues : Anglais (eng)
Mots-clés : Formulaic languague Résumé : This book content :
- Part one : Determining boundaries
- Part two : Locating boundaries
- Part three : Studies at the boudaries
- Part foor : Examining tne boundariesRéservation
Réserver ce document
Exemplaires (2)
Code-barres Cote Support Localisation Section Disponibilité BFLE9093 EN410-126/ 01 Livre Magasin EN410 linguistique anglaise Disponible BFLE9094 EN410-126/ 02 Livre Magasin EN410 linguistique anglaise Disponible Fundamental concepts of language teaching / H.H. Stern
Titre : Fundamental concepts of language teaching Type de document : texte imprimé Auteurs : H.H. Stern, Auteur Mention d'édition : 1 ed. Editeur : US : oxford press university Année de publication : 1983 Collection : Oxford applied linguistics Importance : 582 p. Format : 23*15 cm. ISBN/ISSN/EAN : 978-0-19-437065-3 Note générale : Biliogr.; Index Langues : Anglais (eng) Mots-clés : language teaching Résumé : This book content :
- Part one : Clearning the ground
- Part two : historical perspectives
- Part three : concepts of language
- Part foor : concepts of society
- Part five : concepts of language learning .
- Part six : concepts of language teaching .Fundamental concepts of language teaching [texte imprimé] / H.H. Stern, Auteur . - 1 ed. . - , 1983 . - 582 p. ; 23*15 cm.. - (Oxford applied linguistics) .
ISBN : 978-0-19-437065-3
Biliogr.; Index
Langues : Anglais (eng)
Mots-clés : language teaching Résumé : This book content :
- Part one : Clearning the ground
- Part two : historical perspectives
- Part three : concepts of language
- Part foor : concepts of society
- Part five : concepts of language learning .
- Part six : concepts of language teaching .Réservation
Réserver ce document
Exemplaires (2)
Code-barres Cote Support Localisation Section Disponibilité BFLE9111 EN410-175/ 01 Livre Magasin EN410 linguistique anglaise Disponible BFLE9252 EN410-175/ 02 Livre Magasin EN410 linguistique anglaise Disponible Great expectations / Dickens Charles
Titre : Great expectations Type de document : texte imprimé Auteurs : Dickens Charles, Auteur Editeur : US : oxford press university Année de publication : 2008 Importance : 104 p. Format : 20*13 cm. ISBN/ISSN/EAN : 978-0-19-479226-4 Langues : Anglais (eng) Langues originales : Anglais (eng) Mots-clés : Charles, Dickens Index. décimale : 02.01 roman anglais Résumé : Roman Great expectations [texte imprimé] / Dickens Charles, Auteur . - US : oxford press university, 2008 . - 104 p. ; 20*13 cm.
ISBN : 978-0-19-479226-4
Langues : Anglais (eng) Langues originales : Anglais (eng)
Mots-clés : Charles, Dickens Index. décimale : 02.01 roman anglais Résumé : Roman Réservation
Réserver ce document
Exemplaires (2)
Code-barres Cote Support Localisation Section Disponibilité BFLE5741 EN823-333/1 Livre Magasin EN823 Roman anglais Disponible BFLE5742 EN823-333/2 Livre Magasin EN823 Roman anglais Disponible Oxford englsih grammar course / Swan Michael
PermalinkOxford living Grammar uper-intermediate / Ken Paterson
PermalinkOxford A-Z of Grammar and Punctuation / John Seely
PermalinkSelect readings, Teacher-approved readings for today's students, Elementary / Linda Lee
PermalinkSelect readings, Teacher-approved readings for today's students, Pre - Intermediate / Linda Lee
PermalinkTales of mystery and imagination / Poe Edgar allan
PermalinkThe philosophy of language / Searle John R.
PermalinkThe scarlet letter / Nathaniel Howthorne
Permalink